Aligning with BWH’s commitment to inspire travel through unique experiences, its award-winning, global loyalty programs showcasing over 1.7 million members in Asia Pacific and growing.
Offering one of the fastest-growing rewards programs in the industry, leading global hotel company, BWH Hotels, boasts two loyalty programs: Best Western Rewards and WorldHotels Rewards.
These award-winning, global programs host more than 60 million loyalty members worldwide showcasing over 1.7 million members in Asia Pacific alone. In the last year, the Asia Pacific region has seen a 20% increase in membership and has generated over US$26 million in room revenue from its loyal guests.
Designed to drive leisure guests and corporate travellers to its loyalty offerings, BWH’s loyalty programs have been recognised seven years in a row as a “Top-Ranked Guest Loyalty Program” by the US News & World Report.
The programs’ benefits are unlike any other in the market, offering travellers unique features and benefits including the “Status Match…No Catch” program created to match members’ elite status in any other hotel or OTA loyalty program free of charge. With loyalty points that never expire, points can be redeemed at any one of the brand’s 4,300+ properties around the world. The newest benefit to the program is the brand’s Pay with Points perk, allowing guests flexibility to use points to pay for a portion or the entirety of their next stay.
BWH’s loyalty members benefit from a combined network of 22 powerful program partnerships, including several global and regional airlines, credit card and rental cars. The future of partnerships for BWH taps into the brand’s Earth People and Community initiative in collaboration with leading, philanthropic organisation, Australian Red Cross. Recently launching its charitable donation partnership, members can convert their points into a monetary donation to Australian Red Cross, providing aid and support to those in need.
Aligning with BWH’s commitment to inspire travel through unique experiences, the brand’s personalised rewards benefits and distinctive model aims to elevate and enhance travel experiences for both travellers and hoteliers.